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In the vast landscape of global brands, IKEA and McDonald’s stand out as titans in their respective domains: home furnishings and fast food. At first glance, these giants may seem worlds apart, yet a closer look reveals striking similarities in how they communicate with customers. Both have mastered the art of appealing to a diverse,…

In Japan, a country known for its rich tapestry of cultural expressions and idioms, there exists a fascinating phrase that vividly captures the post-retirement dynamics within households. The expression ”like a wet leaf” is used to describe retired men who, after years of dedicating their lives to work, find themselves at home with an abundance…